The sharing economy is an economy in which broad segments of the population can collaboratively make use of under-utilized assets via fee-based sharing. Under-utilized assets can be seen as unused value that is an opportunity to create value, because the asset is not used at 100% capacity. Under-utilized assets can differ from spaces to skills to material things for monetary or non-monetary benefits.

The sharing economy is getting more and more visible in our daily life. A good example that represents the sharing economy is Airbnb. Airbnb defines itself as ‘a trusted community marketplace for people to list, discover, and book unique accommodations around the world. Airbnb is the easiest way for people to monetize their extra space and showcase it to an audience of millions. Airbnb connects those people with a need, namely an accommodation to sleep, with those people that have a particular under-utilized assets, namely space in their house
Organizations can share their own products and services with others as well. Therefore, organizations do not only have to be the facilitator between two parties, they can also be the party requesting or offering as well. Trust is an important issue when sharing these products or
services with other partners.

Sharing economy – sharing assets (ranging from spaces to skills to materials) which are not used to their full (100%) capacity via fees which can be either monetary or non-monetary